The SPRO brand has been in the UK market for over 10 years and has predominantly been sold in the trade market but also to End-users. The SPRO brand needed its own website identity so the B2B business does not clash with the B2C sales.
CLIENT
SPRO
INDUSTRY
CCTV SECURITY
SERVICES
DESIGN, BRAND IDENTITY, WEBSITE
Project Goals
Build a clean, minimal and sharp presentation focusing about who SPRO is, their story and their mission.
Business Goals
To create a website presenting what is the SPRO brand is, their story and how they became one of the top-selling brands in the CCTV industry. They want to build a trusting relationship with their customers without interfering with their sales representatives.